Email marketing is simply a direct email message sent to a specific target audience as per the brand guidelines.
It refers to specially designed software applications that interact with the user, other applications, and the database itself to capture and analyze data.
Customer relationship management solutions provide you with the customer business data to help you provide services or products that your customers want, provide better customer service.
We have a specific target audience for each brand, through research and analysis we try to determine the likes and dislikes of our consumer.
Data mining is the process of analyzing data from different perspectives and summarizing it into useful information – information that can be used to increase revenue, cuts costs, or both.
The Acquisition and Lead Generation Expert Group is dedicated to exploring and sharing how new technologies, social commerce, content and new media are impacting the way that data-driven marketers reach out to new customers.
We hope to acquire new customers and convert more sales by optimizing your email marketing program. Our services are technology-agnostic, so we can tailor a program to meet your specific needs.
Direct marketing messages emphasize a focus on the customer, data, and accountability. Hence, besides the actual communication, creation of actionable segments, pre- and post-campaign analytics, and measurement.